π€π€π€ πππ (as told by Sergey Brin)
Not many people know that the founding of Google depended on the failure of a fax. Back in college, I wanted to use the web to order a pizza, back before took orders. So I wrote a fax script to order pizza on the web. It was much easier back then, just 20 lines of Perl script. Web programming is beyond me now, Iβm afraid. Well, the pizza did not arrive, and we got hungrier and hungrier. So I called the pizza shop, and they said let me check. They did not get the order. So I told them I faxed it in. βOh, we donβt check the fax machine.β
Then I knew this wonβt work. If restaurants with fax machines wonβt look at the fax, that idea failed. So I went on to meet Larry and we got into data mining and the link structure of the web. It was very lucky for me actually that the fax did not go through. I might have put a lot of energy into online ordering of pizza. Itβs part of the randomness of life. And I learned the value of fast development cycles. Itβs important to fail quickly, like that first fax not going through. With Google Glass, we build a new physical prototype every month for a sustained seven-month design cycle. The iterations have slowed now as we get ready to ship. But those rapid iterations made a huge difference.